#11: C.W. Richeson's Guide to Online Marketing

2nd Level RPGnetter · #1 06-18-2007, 01:00 AM

http://www.rpg.net/columns/oneshot/oneshot11.phtml

Summary:

Suggestions on how to market online.

Go to the column for more information.

iago · #2 06-18-2007, 10:21 AM

Great stuff as usual, Chris. Though my name isn't Fred Hick, despite the apostrophe's insistence to the contrary.

C.W.Richeson · #3 06-18-2007, 10:29 AM

Quote:

Originally Posted by iago

Great stuff as usual, Chris. Though my name isn't Fred Hick, despite the apostrophe's insistence to the contrary.

Whoops, sorry about that!

Mechante_Anemone · #4 06-18-2007, 05:16 PM

Great column, Chris!

C.W.Richeson · #5 06-18-2007, 08:36 PM

Quote:

Originally Posted by Mechante_Anemone

Great column, Chris!

Thanks!

flyingmice · #6 06-18-2007, 09:25 PM

Mmff! Once again I do everything wrong! You'd think I'd be used to it!

Nice overview, CW! Lots of good suggestions for a young designer!

-clash

C.W.Richeson · #7 06-19-2007, 01:23 PM

Fred does what I tried to do, but does a better job here!

If you're new to online promotion, be sure to check out what he has to say! Fred has a well deserved reputation for being a fantastic online marketer and generally awesome guy!

iago · #8 06-19-2007, 01:31 PM

Quote:

Originally Posted by C.W.Richeson

Fred does what I tried to do, but does a better job here!

If you're new to online promotion, be sure to check out what he has to say! Fred has a well deserved reputation for being a fantastic online marketer and generally awesome guy!

I blush! I need to tint my icon red now, don't I?

That said: Oh, please! Your article's the first thing I'll point people to. My semi-organized ramble is the second one.

Paul DuPont · #9 06-20-2007, 10:11 AM

Very usefull information, especially identifying and defining the various online comunities where word of mouth (largely typing fingers) can generate interest, especially in inovative projects like what I am working on. Look for a better and more informative signature on my posts soon...

By the way, since my RPG is a labor of love with a frightningly small budget, do you have any suggestions to attract contributors like illulstrators. Do they simply come out of the same general fan base and/or pay attention to the same sites like the publishers do? I can't afford to spend a fortune for art but the book must have it, not only to look nice but to preclude long descriptions of landscapes and creatures completely foreign to earth or typical fantasy.

C.W.Richeson · #10 06-20-2007, 10:25 AM

Thanks Paul, but I'm afraid I don't have any insight into hiring illustrators. Word of mouth among developers and use of fora seem to be how most folk go about it.

I do think it's important to line up an artist whose style closely matches the feel of the game you're shooting for, so it's probably worth taking your time to find the right people.