Find more people then you think you will need.

[TheLHF]

Extra advice: Assume that half the people who are interested won't be able to make it. If you want to run a game with 5 players, find at least 10 people who are interested. You may end up with 6 players, but chance are you're going to lose some people after the game starts anyway.

Oh, and if you live in a college town, check out the college for a gaming club. I walked into a gaming club here (UC Davis), brought out a game no one had ever heard of before (Burning Wheel) and two demos and a month later I have a game with 6 players that's off to an awesome start.

--Victor

[Praetorian]

Extra advice: Assume that half the people who are interested won't be able to make it. If you want to run a game with 5 players, find at least 10 people who are interested. You may end up with 6 players, but chance are you're going to lose some people after the game starts anyway.

Very true.

I have founf that the people you directly recruit (rather than the ones that just respond to an open call) are more likely to stay dedicated to the game.