Social Justice Witch
What about Popularity as the name for the stat? That would get right to the point, and make it more intuitive for a popular character to falsely offer friendship to someone for nefarious purposes. I would suggest however that you change the trigger to "When you offer your friendship", for much the same reason. That way it fits both for genuine nice popular guys like Cedric, and for slimy little snakes like Malfoy who might be well-regarded but whose offer of friendship is likely false.This move seems ... weird. I mean, it makes sense in the fiction, but from a mechanical point of view, I'm not understanding what a player is trying to do with it. Is it to your advantage to Trust other PCs? If so, why does the 10+ result have them give it to you? If it's *not* to your advantage, a 7-9 means you've both given trust and given up some fictional leverage. So that's almost like a miss?
I mean, I get what you're going for, fictionally, and extending Trust is an important thing in this genre, but the mechanics backing it up here need some rethinking, I think.
(Also, if you want Virtue to be the 'be seen doing it' maybe a different name is in order. Virtue seems pretty internal. Maybe 'Honor' would be better?)